Why Apex

An independent agent in your corner.

There are really three ways to buy health or Medicare coverage: alone on a website, through an agent who works for one insurance company, or through an independent agent who works for you. Here is what the third one gets you.

A quiet residential street of brick homes at dusk with warm porch light

Independent means we work for you

A captive agent works for one insurance company. We work for you.

An independent health insurance agent like Apex is not owned by any insurance company and is not captive to one carrier's shelf. We compare the major carriers available to you and recommend what actually fits your doctors, your medications, and your budget. Because we are independent, we are not paid more to steer you toward any one plan, so the only thing guiding our recommendation is what is right for you.

It costs you nothing extra

The agent commission is built into your premium either way. With us, it actually works for you.

Here is the part people do not realize: the carrier builds an agent commission into your premium whether you use an agent or not. Buy on your own, and the carrier simply keeps that money. Work with us and that same built-in commission covers our help. Your premium is identical either way. You get an expert in your corner at no added cost.

A real person, every time

One dedicated agent, start to finish. No rotating queue of strangers.

When you reach out, one agent takes your case start to finish, not a rotating queue of strangers reading a script. We learn your situation once, write it down so you never repeat yourself, and walk your options with you in plain English, often screen to screen. The same agent who knows you, for the life of your coverage.

Built on the standard we brought with us

We built Apex Health Advisors to compare the major carriers, explain it honestly, and stay accountable to you afterward. We treat your coverage as one piece of your bigger picture, not a one-time transaction.

Compare the paths

Three ways to buy, side by side

What you getApex Health Advisors (independent)On your own onlineA captive agent
Compares the major carriersYesYou do it yourselfOne company only
Costs you extraNo, carrier-paidNoNo
Checks your doctors & drugs firstYesUp to youWithin their plans
A named agent, not a rotating queueYesNoSometimes
Stays with you at renewalEvery yearNoVaries

And we don't disappear

We stay your point of contact, every year.

We stay your point of contact after you enroll, handle renewals, and check in so your coverage keeps fitting your life. See exactly how that works on our How It Works page.

What clients say

In their own words

“We recently started working with Apex Health for our company’s health, dental, and vision insurance, and we couldn’t be happier with the experience so far! From the very beginning, their team has been wonderful to work with. They are professional, responsive, knowledgeable, and always willing to help.

They have made the process of getting everything set up smooth and easy, and we truly appreciate how attentive they have been to our questions and needs. It’s refreshing to work with a company that genuinely makes you feel supported and valued.
We highly recommend Apex Health and look forward to continuing to work with their team!

Thanks again for making the transition so smooth and for making everything so much easier for us. We really appreciate it!”
Kasilyn H. via Google
“I had the best experience looking for health insurance. Brent Barnes was easy to chat with knowledgable on the varied plans and made the whole process feel comfortable and attainable. Great way to do business!!”
Lisa D. via Google
“After my COBRA plan was terminated I ended up on a ‘Bronze’ plan thru the healthcare exchange. 3 mos later Brent called just to follow up with me from a conversation we had over a year ago. If you want an agent who cares and walks you through every part of the plan answering all your questions he is very patient and takes time to listen to any concerns. Highly Recommend!”
Valorie B. via Google

Read our reviews on Google →

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